I went to a Photoshop seminar Friday and this image is an amalgam of the various techniques that were discussed (plus a few I threw in for good measure). The horizontal banding comes from selecting a narrow vertical rectangle from the base picture, putting it on its own layer and then expanding it to fill the frame (in CS2 I used the single column marquee tool) The 3-D look comes from using a blurred, black & white selection of the frog & plants as a displacement map (Distort>Displace). I added shading on a 50% gray layer set to overlay to emphasize the depth. The painted look is achieved with a layer mask, first filled with black and then brushed with a white brush from the rough texture brush set. The spaced out lettering is done using the type options box -- in CS2 you can scrub the field that controls inter-letter spacing. The font is Trajan Pro.